February 27, 2007

The Future of Video Blogs

Filed under: Random Babbling — ianbell @ 9:24 pm

Recently I have been spending sometime watching Loren Feldman at 1938 Media. I find his videos unique, and love that he speaks what’s on his mind. He has recently signed a deal with Pod Tech which I think it great, hopefully they are taking care of him. I have always had mixed emotions when it comes to blogs and video blogs. I certainly think they have their place, but feel that sometimes they forget where that is. Somtimes the video bloggers try too hard to be like a big broadcast television network, and it really ruins the whole experience for me. I want to see people who act themselves, are unique and realize it, not “pretend” to be someone they are not. Is there money to be made here? Unfortunately I just don’t see it happening to be honest. I was shocked when I read that RocketBoom only brought in about $250K last year in revenue. They have a TON of viewers and are certainly one of the biggest shows out there. Where are the advertisers? This is not a good sign…I predict that some of these people, perhaps Scoble, give it up in 6-8 months to go onto other things. I hope that Pod Tech can make things happen for 1938 media…

You know, when I think more about this, it’s like trying to sell advertisements for community access channel on cable, but hopefully with the broad audience that the web brings its can be done.